β§βΛ βοΈβ β‘ our story β‘β βοΈΛ ββ§
Lola's Summer was established in March of 2023 by SayEn, after an arduous journey trying to find my place in the local art industry. The brand was inspired by our little kitty. This is a one-woman-and-her-cats show!
The past 3+ years really has been a journey. From launching new collections every month, livestreaming 4 days a week for the first two years, to hitting rock bottom in 2025, and finally growth in 2026. The first few years were tough, we had regular customers but livestream audience was always 0 to 5. Sales back then was completely reliant on livestreams as customers felt connected and wanted to chat. This meant passive income was non-existent. If I went on holiday, we made no money.
In 2025, Lola's Summer sales completely stagnated. There were months on end of zero revenue. Naturally, that took a toll and I almost shut down the business. However, a great philosopher once said, "Delulu is the solulu", and delulu we became!
At the brand's lowest, I decided to officially register it, start a website (which you are on now), and donate our dead stocks to people who would love them more - children's homes. We cleared over 300 products and started anew! Little did I know, 3 months later I would have our first trending video and product! The Tuck Shop Edit was born.
Today, I launch products one at a time, slowly, after deep research into not just the aesthetics, but functionality. Our bestselling tumbler has found 500 new homes, gone through a subpar version 1, now onto a super durable version 2. It has even helped us to enter the male demographic!
In just the first seven months of 2026, Lola's Summer matched the total sales revenue generated during its first three years combined. We are growing, and absolutely grateful for the support, trust, and love from our customers and community.